Aduna Moringa Capsule Packaging Design Refresh

  • Introduction

Branding update and redesign of the Aduna Moringa Capsules packaging.

Portrait of a model in a teal one-shoulder dress with long drop earrings, presented on a white card

Foschini Social Media & Content Marketing 2019

Working closely with the ALL WOMAN Foschini team to deliver an on-trend retail experience. With over 270 stores in Southern Africa, Foschini offers fashion and beauty in-store and online. As their social media partner, we run the content creation, design and strategy across their social media channels including paid PPC marketing and media.

White multi-level apartment building on a wooded hillside, with a swimming pool on the terrace

Walkers Beach Social Media

Nestled along the pristine shores of Plettenberg Bay, Walkers Beach offers an unforgettable coastal escape where luxury meets laid-back beach living. As their dedicated social media partners, we craft engaging content that captures the essence of this spectacular beachfront property, from dreamy ocean views and sophisticated accommodations to memorable dining experiences. Through strategic paid campaigns and carefully curated social content, we help travellers discover one of South Africa’s most beautiful coastal retreats on the Garden Route.

Aduna Black Maca superfood powder pouch beside a smoothie and sliced banana, purple wax-print pattern above an orange panel

Aduna Black Maca Packaging

We continued our long-standing collaboration with Aduna to design the packaging for another exciting addition to their premium wellness range: Organic Peruvian Black Maca. Sourced directly from high-altitude regions in the Andes, this rare and highly prized adaptogen required a visual identity that celebrates its authentic heritage while emphasizing its superior quality and natural potency.

The packaging design features intricate, culturally inspired geometry paired with a rich, grounded color palette that pays homage to its traditional Peruvian origins. By aligning this launch with Aduna’s established design language, we ensured the final product feels right at home within their premium superfood portfolio while standing out as a bold, sophisticated choice for health-conscious consumers.

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