Aduna

We continued our long-standing collaboration with Aduna to design the packaging for another exciting addition to their premium wellness range: Organic Peruvian Black Maca. Sourced directly from high-altitude regions in the Andes, this rare and highly prized adaptogen required a visual identity that celebrates its authentic heritage while emphasizing its superior quality and natural potency.

The packaging design features intricate, culturally inspired geometry paired with a rich, grounded color palette that pays homage to its traditional Peruvian origins. By aligning this launch with Aduna’s established design language, we ensured the final product feels right at home within their premium superfood portfolio while standing out as a bold, sophisticated choice for health-conscious consumers.

We collaborated closely with the team at Aduna, one of our long-standing clients, to design the packaging for their latest high-potency wellness offering: Himalayan Shilajit Capsules. Building on our extensive history of bringing Aduna’s product ranges to life, the design process focused on balancing the premium, clinical efficacy of 80% fulvic acid with the brand’s signature vibrant aesthetic.

The resulting bottle label pairs intricate, culturally inspired patterns with clean typography. This latest addition seamlessly integrates into Aduna’s existing wellness portfolio while establishing a bold, sophisticated presence on-shelf and online that immediately communicates its premium, source-focused quality.

We collaborated closely with the Aduna team to design the vibrant tube packaging for their Superfood Blends range. The final designs celebrate Aduna’s bold, African-inspired brand language while ensuring clear product differentiation and strong shelf presence.

We collaborated with Aduna to design the packaging for their Advanced Superfood Blends—a collection of organic, vegan, and gluten-free powders crafted to enhance various aspects of health and well-being. Each blend is meticulously formulated with nutrient-dense superfoods, adaptogens, and botanicals, targeting specific health benefits. Working closely with the Aduna team, our design approach focused on reflecting the vibrant essence of each blend, ensuring the packaging not only captures attention but also communicates the products’ unique benefits and natural origins.

Packaging for Aduna Fonio Super Grain – an ancient Super-Grain that has been grown in West Africa for 5,000 years.

Branding update and redesign of the Aduna Moringa Capsules packaging.

A general brand refresh for the original Aduna product line packaging, Baobab, Hibiscus, Cacao and Moringa superfood powders.

Packaging Box and label designs for Aduna Super Teas, each of which are specially crafted using the highest quality active botanical ingredients, giving each tea a unique feel good benefit.

We are a long time design partner of Aduna, spanning various media; packaging, advertisements, social media and more.