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Foschini Social Media 2018

  • Introduction

With over 270 stores in Southern Africa, Foschini offers fashion and beauty in-store and online. This ALL WOMAN team delivers a vibrant and on trend experience. We are proud to be their social media partner in content creation, design and strategy across their social media channels for the 2018 year.

Aduna Black Maca superfood powder pouch beside a smoothie and sliced banana, purple wax-print pattern above an orange panel

Aduna Black Maca Packaging

We continued our long-standing collaboration with Aduna to design the packaging for another exciting addition to their premium wellness range: Organic Peruvian Black Maca. Sourced directly from high-altitude regions in the Andes, this rare and highly prized adaptogen required a visual identity that celebrates its authentic heritage while emphasizing its superior quality and natural potency.

The packaging design features intricate, culturally inspired geometry paired with a rich, grounded color palette that pays homage to its traditional Peruvian origins. By aligning this launch with Aduna’s established design language, we ensured the final product feels right at home within their premium superfood portfolio while standing out as a bold, sophisticated choice for health-conscious consumers.

Terraced benches of a large open-pit mine cut into pale rock under a clear blue sky

The Intelligent Miner Website

The Intelligent Miner approached us to redesign and modernise their WordPress website, creating a robust platform to support their growing content and subscription offerings. We led the end-to-end design process in Figma, reimagining the site’s structure and user experience before partnering with iSimon for front-end development using WordPress and Bricks.

Beyond a complex legacy data migration, we moved their podcasts and newsletters from Substack into a unified WordPress ecosystem. By implementing WooCommerce memberships, we enabled secure gating for tiered content. The new site consolidates articles, media, and a shop into a scalable, content-rich platform built for long-term growth.

White multi-level apartment building on a wooded hillside, with a swimming pool on the terrace

Walkers Beach Social Media

Nestled along the pristine shores of Plettenberg Bay, Walkers Beach offers an unforgettable coastal escape where luxury meets laid-back beach living. As their dedicated social media partners, we craft engaging content that captures the essence of this spectacular beachfront property, from dreamy ocean views and sophisticated accommodations to memorable dining experiences. Through strategic paid campaigns and carefully curated social content, we help travellers discover one of South Africa’s most beautiful coastal retreats on the Garden Route.

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