With over a decade of experience in the advertising industry, Lara joined one2love as a Digital Account Project Manager in 2018. Her career began at M&C Saatchi Abel and NATIVE VML, where she honed her skills in capacity management, workflow planning and production, excelling in building relationships and delivering exceptional customer service. She has collaborated with major retailers like Edgars and Foschini. Her dynamic role encompasses diverse responsibilities, ensuring effective project execution and impactful social media strategies that resonate with both clients and their audiences.