After reviewing your business or personal brand requirements we work closely with you to develop your logo and brand. Your logo could be a graphic icon or a combination of your organisational name and logo. Logo design is an important area of graphic design, and one of the most difficult to perfect. Our mission is to ensure we can represent your brand’s corporate identity to create immediate customer recognition.
Logo and Brand Design Price Guide
If you are unsure as to what budget category you fall into or would like to discuss options not mentioned below, please contact us to discuss. As a standard, we include 3 concepts/ideas (where relevant) and 5 revisions. Please specify if more are needed.
R4 000 – R8 000
If you have an existing logo or design and you need it cleaned up, refreshed or any type of adjustment made. This option only applies if you do not need new concepts or ideas. The logo will be updated to work with your existing brand, enhance and/or evolve it pending your specific requirements.
R6 000 – R8000 (Perfect for Small Businesses, Startups, Non-Profits, Charities, Personal)
R8 000 – R15 000+ (Perfect for Medium/Large Business who are looking for a few concepts)
If you don’t have any designs and need a logo, ideas, and concepts designed from scratch. Pricing is based on various factors provided in a brief or our initial meeting.
All of the above (Logo Design) but can include Business Cards, Letterhead, Brand Guideline, Website and more. Although we always take care to design with the brand in mind. This will provide you with a complete overview and approach in one neat package.
Logo and Brand Design Process
Every project is unique, the below will give you an indication as to how we work:
Consultation and Research: The information you provide will help us better determine your needs. Pending the tier you fall in, to assess the best aesthetic and strategy going forward, research will be done (demographic / audience etc.). This is a collaborative process and your input is vital and necessary during this phase.
Creating / design: We will brainstorm, sketch, doodle and provide some ideas. This step can be the most time-consuming. We will present some rough ideas to you and we will choose a direction or directions.
Refining: During this phase, we will refine the idea(s) and make them more presentable. We will usually start choosing fonts and perhaps add some color.
Presentation: The final design will be mocked up and displayed on a business card, signage or in a format that is relevant to you and your business. This will help you assess the real-world viability of the designs.
Revisions: Any necessary changes to the presented logo(s) will be addressed (i.e. color, type, graphics modification). In the rare instance, you find none of the logos we present to you satisfactory, additional concepts can be purchased at our hourly rate.
Finalising: Upon your approval, the final payment will be expected. After payment clears, final design files will be sent in various formats. We can offer assistance for printing, design and marketing.
What we need to get started on your Logo and Brand design
- Company Name (exact name as it will be written)
- Company Slogan (if there is one)
- Description of your business (more info is better)
- Preferred colors or any colors you really don’t want to use
- Target Market (audience)
- Type of Logo (symbol or wordmark or combination)
- Logo style if any preference > Illustrated / Line Drawings / Minimal
- Any logo samples that you like
- More information or ideas that are important